Do DVD Information Products Really Make Money?

It's common knowledge that information products have high margins. Information in all forms (books, ebooks, CDs, DVDs, online videos, etc) commonly sells for multiples of 10, 50, 100 times the unit cost of manufacturing the product. It's no wonder there are so many information marketers. Those healthy margins tend to attract a crowd.

DVDs are an excellent choice for the delivery of an information product. And despite what many people seem to think, DVDs are not difficult to create, don't require investing in expensive software, and don't come with the requisite hassle of carrying inventory, manufacturing, and shipping. Those are just convenient excuses for marketers who won't put forth a little effort to discover the truth.

The fact is that DVDs are very simple to make and don't require investing in expensive software. In fact, I create DVDs without spending a nickel. Yes it does require a few software programs but the ones I use are freely available on the Internet and they work incredibly well. In fact, the software I use to convert avi files to DVD files comes with an incredible support forum that answered my questions within 24 hours. That's better service than a lot of products I've actually paid for.

There are many ways to handle the manufacturing & shipping of your DVDs. I prefer a service called Kunaki which takes care of the manufacturing and shipping of the DVDs in real-time as the orders come in. The costs are very reasonable at $1.75 for the DVD & cover plus a $3 handling charge which is passed on to the customer. Kunaki offers several reasonably priced options for shipping both in the US and internationally. The product can be shipped via expedited shipping methods if customers want to pay for it. To get started you simply upload the files to Kunaki via their website and start taking orders. It couldn't be any easier.

DVDs are attractive to information marketers for several reasons. First of all, there's the high perceived value of DVDs when compared to books or online videos. What's the price of a book? Anyone can go to a bookstore anywhere in the US and purchase a book for $20 or less. You're likely to be disappointed if you expect to sell your book for more than $20. By contrast, DVDs are routinely sold for $100 or more…and the cost of the manufacturing the DVD is $1.75 including the cover. That leaves a lot of room for huge profit margins. And there's no middleman to share the profits with since you're self-publishing your DVD.

It's gets even more exciting when you add a UPC code to your DVD info product. With a UPC code, you can easily promote & sell your DVD on one of the most visited sites online…Amazon. Add your DVD to Amazon.com and you have instant credibility. Most information businesses battle credibility issues and have trouble selling many DVDs; you'll blow the competition away when your DVD can be seen & bought on Amazon.

There's no requirement that your DVD be a video product either. Data DVDs containing software programs as well as many other types of data and information are both popular and profitable. And we haven't even gotten started yet. One article can do justice to all the fabulous reasons for creating your own DVD info product.

Finally! Simple, Easy-to-Understand Webmaster Training for Anyone Who Want to Start & Run a Success Internet Business.

- Robert Phillips