The Persistence Factor In Virtual Assistant Marketing.

I want to give you as many Virtual Assistant marketing themes as possible while also saving you from scams and additional varieties of bad marketing which will do your business more harm than good.

There is one thing about marketing that most articles forget to tell you:

The major trick is The Persistence Factor.

You may wonder what that is. Well it goes like this:

* On Monday you e-mail two clients you have not heard from for a while asking how they are and how their business is doing. Don't get any deeper than that into the conversation just be pleasant and enquiring

* On Tuesday send that interesting article you cut out of a magazine to any relevant clients with a note that you hope that it is useful

* Any day is networking day if you have a meeting you can go to. Take business cards and LISTEN to what other business people have to say. Before you leave the car park, make a note on the back of the cards as to who you spoke to and what they do. Contact them the following week on your making contact day.

* On Thursday phone some clients to ensure the work is going well or any previous work was satisfactory. If there were not any problems, ask for a testimonial and also more work if you have space in your diary.

* Friday is the day you write this all up in your diary. Keep a note of any work that results from your marketing and plan your marketing for the following week.

What you have done during the week is make contact with mainly current clients. These are clients that are easier to get work from. You have also met new prospective clients and give your marketing a real push. It has not taken long each day and it is time well spent

Do this on a weekly basis - week in and week out

Look at your week's diary and see how many people you have contacted. Now multiply that by 48 weeks of the year. The amount of marketing you are doing is huge, yet you are spending a few hours a week doing it. People will come to know your name and the name of your business. They will also know what you do and so your likelihood of getting work grows with every week.

Let's go further afield

There are many forums on the Internet. Not just for Virtual Assistants but also for the types of client you have. You can learn about your clients work by joining their forums and getting good background knowledge of their skills.

I have also joined overseas VA forums and made friends there. I spend about 10 minutes a day on forums and take their daily mails.

So my first tip is - write down what you are going to do in your hour each day next week and do it.

Jerry Seinfeld was asked how he became a famous writer. He said he got a large 'year at a glance' calendar and every day he wrote he put a red cross on the day. He started Jan 1st and finished Dec 31st. Every single day had a red cross on it and he still does it every day.

Be Persistent if you want to be a busy VA - once you have started you will be amazed how easy virtual assistant marketing really is.